Services
What we do
Fractional CMO + Team
BEST FOR
Interim head of Marketing + embedded team to build out or revamp function
SAMPLE SCOPE INCLUDES
· Go-to Market, brand, and product positioning strategy
· Marketing toolstack selection + implementation
· Org design and recruitment
· Marketing plan development, team management, + execution
· KPI development and measurement
· Agency RFP process
Monthly retainer, based on scope
Projects
BEST FOR
Clearly-defined projects over a fixed time period
SAMPLE PROJECTS INCLUDE
· Brand messaging revamp
· Demand generation set-up and campaign execution
· PR announcement
· Product launch
· Client conference conception and execution (in-person or virtual)
· Website (first build or redesign)
Projects are scoped and priced before contract
Advising + Recruiting
ADVISING
BEST FOR: Short-term engagements
SAMPLE SCOPE INCLUDES
· SME guidance
· Org structure recommendation
Priced hourly, minimum $250/hour
RECRUITING
BEST FOR: Marketing leader searches
SAMPLE SCOPE INCLUDES
· Role design, sourcing, and screening
· Guidance on candidates and offers
Fees start at 10% of candidate’s OTE