Investors — Noted Marketing: Get Ready to Stand Out

We work closely with leading investors to support their portfolio companies across all stages: from seed to Series D+, middle market growth and more. Since 2017, we’ve worked with dozens of companies, including Spring Health (seed+), Cedar (seed+), Iodine Software (growth), Nearpod (Series B+), TMA Systems (growth) and more. We also support marketing diligence needs with in-depth, data-driven assessments.
  
We specialize in enterprise B2B software and services, with a particular focus on healthcare / health tech. Our clients typically have sales cycles of 6-12+ months with deals ranging from five to seven figures.

Evaluating the marketing function

Within 30 days, we can thoroughly assess the team (if applicable), programs, toolstack and processes, and provide a clear plan of action for how to build or revamp the function and create further value.

Putting strategy into action

We're more than strategic consultants – we roll up our sleeves and put our recommendations into action. We hold ourselves to revenue-focused KPIs and ensure the marketing function hits them.

Fast return on marketing investment

We've seen countless scenarios and can quickly discern what levers need to be pulled to hit marketing KPIs. We typically launch new campaigns within 30-45 days and start to see results within the first 90 days.

Meaningful updates at board meetings

We provide monthly and quarterly updates that go far beyond website visits, social media impressions and MQLs. We ensure everything is tracked and train existing teams to focus on revenue KPIs and other leading indicators of success.

Recruiting the right team

Marketing has evolved dramatically over the past few years and the last thing your portco needs is a mis-hire that puts them 12-18 months behind. We have interviewed hundreds of candidates, placed marketing leaders at nearly 50% of our clients and have a 100% retention rate for candidates we've helped hire.